Swiss tourism sets a good example
Tourism providers want to communicate accessibility information as naturally as their opening times. As part of the OK:GO initiative, they record the accessibility information themselves.
Inclusive tourism — the OK:GO initiative
Die OK:GO initiative Supports tourism providers in collecting and publishing accessibility information. This makes travel planning easier for people with disabilities, seniors and families with small children. Tourist companies independently collect and maintain information on the accessibility of their offerings. The technical basis for this is ginto, the Sitios digital platform. More than 1,500 businesses — including hotels, restaurants, mountain railways, museums and event venues — are already part of OK:GO.
![A senior and a senior citizen are standing on the bridge to Saffa Island in Zurich. The elderly woman is wearing walking sticks.](https://cdn.prod.website-files.com/64511f536386e8775f29872a/6697f417b42be7f0d1c41d66_66069e5dee206c33e1289a3c_OK_GO_Senioren_4-min-web.avif)
“Communicating accessibility for people with reduced mobility is essential for our shipping on the Lower Seas and Rhine, as we want to offer everyone a carefree shipping experience. Collecting the facts for the OK:GO platform has two advantages: Communication with passengers is easier and more systematized, and we also have a central location with all information for our employees.”
OK:GO supports tourism providers in Switzerland
By participating in the OK:GO initiative, tourism service providers make an effective and, at the same time, cost-effective contribution to the inclusion of people with mobility restrictions and thus to social sustainability. It doesn't matter whether the tourist offer is completely barrier-free or not. The information is collected and communicated objectively and without value.
Thanks to the publication of the OK:GO emblem and the link to accessibility information on their own company website, even interested guests who do not use the GINTO app can find out whether and how accessible the offer is. This allows guests to decide for themselves under which conditions a tourist infrastructure is accessible to them.
![A woman drives a wide stroller, in which twins are sitting, into a hotel room.](https://cdn.prod.website-files.com/64511f536386e8775f29872a/6697f41c229e0c22ac2ef2ac_66069ec1481415242acd2868_OK_GO_Familie_4-min-web.avif)